Kanalbyen i Fredericia is the name of a city development project at the port of Fredericia, a small city that has been an important element in Danish history. Once finished, this new neighbourhood will accommodate up to 2,800 jobs and 1,200 homes, new canals, culture, retail and much more. The area will introduce channels to the urbanism, making water a key element of the project.
We were asked to create a visual identity and a detailed design manual for later unfolding of identity. The only prerequisite was that the logo should include the letter K as the main element.